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Alternate Content providers for GTM

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  • Alternate Content providers for GTM

    Hi

    GTM provides direct integration with CustomsInfo. As a part of evaluating options, we were wondering whether there are any other content providers that can be direcly integrated with GTM. Any suggestions/ idea?

    Thanks in advance
    Sreejith

  • #2
    Re: Alternate Content providers for GTM

    GTM has pre-packed integration with CustomsInfo only. Unlike other interfaces, the GTM-CustomsInfo interface is not using the standard OTM APIs. So GTM can integrate with other Content providers, only provided that
    1) the other Content provider can provide exactly the same integration methods/file format that customsInfo provides.
    2) GTM development is involved.

    Considering the possibility/cost/risk of doing above two steps on a customization, most customers will Not take this route unless they have a strong reason against CustomsInfo.

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